Joseph & Brooke

Though we didn't know it at the time, a simple conversation was the seed for what would become Rooted For Good.

Good For You

You're already beautiful - our products simply celebrate & support the beauty that’s already within.

How it all started...

Though we didn't know it at the time, a simple conversation was the seed for what would become Rooted For Good.

One evening, my husband asked what was on my bucket list. After some thought, I realized—I didn’t have one. I’d already experienced so many wonderful adventures. But when he shared his list, I felt a little envious.

A few days later, I came back with something that would be on mine: to use only natural products for our family of eight for at least three months. It wasn’t his idea of adventure, but it meant something to me—& he said, “Go for it!”

That simple challenge sparked months of research, trial & error, & DIY recipes. And that journey became the foundation of Rooted For Good—a brand built on faith, family, & a desire to live more intentionally.

What makes us different?

We’re more than a skincare brand—we’re a mission-driven, family-run business rooted in faith, transparency, & care. Each product is handcrafted with 100% natural ingredients and therapeutic-grade essential oils—no fillers, no toxins, just real, effective skincare.

What sets us apart is our commitment to simple, recognizable ingredients that work. We believe self-care shouldn’t be complicated. That’s why we create products that are easy to use, effective, &designed to fit seamlessly into even the busiest of routines.

When you support Rooted For Good, you’re not just choosing clean skincare—you’re joining a community that believes beauty & simplicity should go hand in hand.

Goodness. Truth. Real Beauty.

We believe beauty isn’t limited to one look—it shines through in every shape, size, age, skin tone, & ethnicity. Real beauty is authentic, diverse, & unrepeatable, just like you.

Our mission is to create skincare that enhances, not masks—products that support your skin’s natural radiance & help you feel confident in your own skin. Whether you’re embracing fine lines, healing from breakouts, or simply seeking a healthy glow, we’re here to walk with you on that journey.

More than anything, we hope to remind you that you are already beautiful—our products are just here to support what’s already there.

Why We Give...

Paired with a passion for natural skincare, we felt a deep conviction that our company had to do more than sell products—we had to make a difference. We wanted to create products that supported our well-being while also serving others in a tangible way.

That’s why at Rooted For Good, we’re committed to people over profit. We keep our prices affordable and give 10% of every sale to causes serving the poor in developing countries.

This part of our mission is something we take seriously, and we’re continually moved by customers who are inspired to do even more to help those in need.

It’s a beautiful reminder that when we root our work in generosity, it grows far beyond useveryone benefits.

Customer Reviews

Overall rating: 4.9 / 5 from 1266 reviews.

I have loved using many Rooted for Good products, but the coffee scrub is my favorite! Leaves my skin feeling amazing!!! Love it so much that we gave it away as prizes for my son's coffee themed wedding shower and it was such a pleasure working with Brooke to get the bulk order :) I've only heard wonderful things from those we have gifted it to! Spreading the Rooted for Good love!!!

Rise & Shine Face & Lip Coffee Scrub

I have tried face care, salts, scrubs, and oils from Rooted for Good. Their amazing products, reasonable prices, excellent customer service, and admirable mission makes them a clear leader in clean and healthy living!

Revitalize Sugar Scrub

Love it! My skin feels great and looks great too! I wouldn't use anything else!!

Revive Face Wash

I sent this to my niece who is a cadet at the USAF Academy. She was thrilled, and said she used it right away!

Relief - Ache & Pain Roll-On Blend

Customer photo review of Rewind Face & Eye Serum

I mistakingly ordered the 1 oz earlier but I like the larger bottle with the larger roller for my face...

Rewind Face & Eye Serum

This face cleanser is very soothing to my skin. There is no redness or irritation from it. The peppermint is both invigorating and soothing. I love this cleanser!

Revive + Blue Tansy Face Wash

I normally have very itchy skin from the bath soap that I used previously. This wonderful bar soap leaves my skin soft and hydrated. No itchy stinging skin anymore, it’s great.

Handcrafted Soap

This scrub leaves my skin soft and hydrated. It smells so good. A little bit goes a long way.

Revitalize Sugar Scrub

This moisturizer leaves my skin silky soft without being too heavy. Makeup goes on smoothly and looks great on my skin.

Rejuvenate Facial Moisturizer

LOVE the face wash! I use it every day. I even have the travel size. Fantastic product!

Revive Face Wash

I love this moisturizer! I use it every day and my skin (at age 55) feels so much smoother and healthier.

Renew Face & Body Cream

My husband loves his products! The face wash and started to make his skin glow, literally

Men's Premium Skincare Bundle

I love the smell and the way it cleans my face!

Revive + Blue Tansy Face Wash

Store owner replied: So glad you're loving it! ✨ Would love to see it, feel free to add a photo to your review!

Quality products that are always refreshing & kind to my aging skin!

Revive + Blue Tansy Face Wash

Store owner replied: So glad you're loving it! ✨ Feel free to add a photo of the product to your review!

It is a beautiful diffuser. Packed well. Would recommend it.

Glass Fountain Diffuser

Store owner replied: So glad you're loving it! ✨ Feel free to add a photo of the product to your review!

Fantastic product always leaves my skin feeling smooth and moisturised ❤️

Renew Face & Body Cream

Love this product, I have been using it for years, it is a simple relaxing application with positive results, thank you ❤️

Rewind Face & Eye Serum

Customer photo review of Revive Face Wash

This awesome face wash has really helped my acne-prone skin! It is very gentle but leaves your face feeling so clean and fresh without drying it out. I absolutely love the peppermint cooling sensation that it leaves me with! Will be purchasing again and again!

Revive Face Wash

Revive and Blue Tansy face wash: my go-to for two-step face washing. I use an oil first, then this and it works well for my sensitive combination skin. Restore eyelash/brow serum: it helped restore my lashes after a drying mascara I was using caused breakage. Too soon to see long-term effects but it hasn't caused irritation like other remedies have. Renew Face/Body cream: clean ingredients but I do find it works better in combo w/ tallow products for my sun-damaged hands.

Women's Premium Skincare Bundle

The BEST scrub! As always, I fully trust the ingredients and anything made by Rooted for Good. The scrub itself provides the perfect amount of exfoliation and the oils used leave my skin feeling so moisturized and nourished after using. The scents are not overwhelming but still give a luxurious, at-home spa feeling.

Revitalize Exfoliating Sugar Scrub

Customer video review of Women's Basic Skincare Bundle

I have never done a review of a product like this, but you have a life time customer! I have spent thousands of dollars in my lifetime now on all the face wash, toners, masks, scrubs. NONE have matched this product! I am 40 years old and I am finally getting compliments on my complexion! Thank you so much!

Women's Basic Skincare Bundle

This is my favourite product & my skin looks & feels stunning. I used to have challenging breakouts but since using this product that’s a thing of the past!!!

Rejuvenate Facial Moisturizer

Customer video review of Rise & Shine Face & Lip Coffee Scrub

ABSOLUTELY LOVE IT. Helps soften and plump my lips. Although I dry scrubbed, it wasn't harsh at all. Extremely gentle. Fell in love with the immediate smell of coffee when I opened it. The perfect amount to last me months of used on my lips.

Rise & Shine Face & Lip Coffee Scrub

I wanted to try a more natural face wash and this product fit the bill. I tried the lavender cleanser for normal skin and it has worked nicely. The fragrance is light, and I love knowing that the product I'm using is all-natural and good for my skin. I've been using it daily for about a month and still have about 1/3 of the cleanser remaining. The 2oz. size is also perfect for travel! I will definitely purchase again.

Travel Size Revive & Refresh

I bought this for my dad, who has terrible knee pain, and he said it has worked wonders. My mom has used it as well and says it's great! It's very soothing and as an added bonus, it smells great too! Highly recommend!

Relief - Ache & Pain Roll-On Blend

I'm all about natural products. Knowing I'm also supporting a Catholic small business seals the deal! I've been using Rooted for Good products for a few years now. I get regular facials and my esthetician said, "Whatever you are doing with your skincare, keep doing it. You are aging in reverse." I mean, if that's not a reason to keep using these products, I don't know what is! Completely recommend.

Women's Premium Skincare Bundle

I love this scrub. While the actual scrub feels amazing, what I love most is the oil moisturizer left behind. Dabbing dry, I can skip the lotion!

Revitalize Exfoliating Sugar Scrub

Customer video review of Rise & Shine Face & Lip Coffee Scrub

I absolutely LOVED trying this product. It gave me a “wake up to coffee” energy, and it smoothed my face/lips out wonderfully! I took the little spoon in, put it on my hands, and it was very easy to use. It is a little messy if you aren’t planning for it, but the results are worth the tiny mess!

Rise & Shine Face & Lip Coffee Scrub

These products have cleared up my acne so much. They never leave my face oily but provide good moisture. I absolutely love the cleanser. My face feels so smooth and fresh after. I noticed a big difference in my skin after about a week.

Women's Premium Skincare Bundle